About the Project

I had the privilege to collaborate with Junior F.C., an esteemed first division soccer team widely recognized as one of Colombia's most influential sports organizations. My task was to create captivating social media and press assets for their highly anticipated 'Día de la familia Juniorista' campaign, meaning 'Junior Family Day.'

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The primary objective was to engage and entice family members, including children, to purchase tickets for the upcoming matches. I meticulously crafted three distinct assets tailored for various promotional days, which seamlessly integrated with their social media platforms such as Instagram and Facebook. Additionally, the designs were skillfully prepared for print publication in 'El Heraldo,' one of Barranquilla's premier newspapers.

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By synergizing my creative expertise and the team's marketing goals, I strategically developed visually stunning assets that captivated the target audience. Each design meticulously conveyed the spirit of the campaign, successfully promoting the idea of a memorable family experience within the context of thrilling soccer matches.

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Through this project, I demonstrated my ability to deliver professional-grade designs for high-profile clients. The collaboration with Junior F.C. showcased my proficiency in crafting engaging assets for both digital and print mediums, while leveraging the immense reach of a prominent soccer team and one of Colombia's leading newspapers.

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I invite you to explore the showcased designs within this project, which serve as a testament to my commitment to excellence, attention to detail, and the ability to create impactful visuals that resonate with diverse audiences.